Revving Up the Past: The Forgotten Volvo Coupe Bertone Concept That Redefined Elegance on Wheels

The Legendary Volvo Coupe Bertone: A Masterpiece of Automotive Design. In the 1970s, Swedish automaker Volvo teamed up with Italian design house Bertone to create a groundbreaking luxury coupe. The result was the Volvo Coupe Bertone, a car that not only redefined the concept of Scandinavian design but also set a new benchmark for automotive style.

05 Dec 25
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The Legendary Volvo Coupe Bertone: A Masterpiece of Automotive Design

The Story Behind the Volvo Coupe Bertone

In the 1970s, Swedish automaker Volvo teamed up with Italian design house Bertone to create a groundbreaking luxury coupe. The result was the Volvo Coupe Bertone, a car that not only redefined the concept of Scandinavian design but also set a new benchmark for automotive style. As we delve into the history of this iconic vehicle, we explore what made it so special and why it remains a cult classic to this day.

A Masterclass in Design

The Volvo Coupe Bertone's design was a collaboration between Swedish engineers and Italian designers. Led by Bruno Giuggioli, Bertone's Chief Designer, the team aimed to create a car that would stand out from the crowd. The result was a sleek, aerodynamic design with a bold, angular silhouette, courtesy of its distinctive front grille and sweeping roofline.

Inspired by the Scandinavian concept of "Svensk inredningskonst" (Swedish interior design), the interior featured a minimalist approach with clean lines, simple shapes, and a focus on functionality. The interior's color palette was a deliberate choice of muted tones, with earthy colors like beige, brown, and green, evoking the natural beauty of the Swedish landscape.

A Car Ahead of its Time

The Volvo Coupe Bertone was a pioneer in its field, introducing innovative features that would become standard in modern cars. These included:

  • Safety features: Volvo's commitment to safety was evident in the Coupe Bertone's advanced safety features, which included anti-lock brakes, dual airbags, and side impact protection.
  • Air conditioning: The Coupe Bertone was one of the first production cars to feature air conditioning as standard, making it a refreshing and comfortable ride.
  • Power steering: This luxury feature was optional on other cars at the time but came standard on the Volvo Coupe Bertone.

Performance and Handling

Under the hood, the Volvo Coupe Bertone boasted a powerful 2.7-liter inline-six engine, producing 140 horsepower. Paired with a five-speed manual transmission, the car was designed to provide effortless acceleration and responsive handling.

The suspension system was specifically tuned to provide a smooth ride, while the car's relatively light weight (just over 3,000 pounds) ensured agile handling and precise steering.

A Limited Production Run

The Volvo Coupe Bertone was produced between 1977 and 1980, resulting in a limited production run of just 1,345 copies. This scarcity has contributed to the car's cult status, making it a prized possession among collectors and enthusiasts.

Conclusion

The Volvo Coupe Bertone was a groundbreaking car that pushed the boundaries of automotive design, safety, and performance. Its unique combination of Scandinavian minimalism and Italian flair makes it a true masterpiece of the car world. As we look back on this iconic car, we can't help but admire its innovative approach, which set a new standard for luxury coupes.

Key Features of the Volvo Coupe Bertone

H2: Design and Innovation

  • Sweeping roofline and angular silhouette
  • Front grille inspired by Swedish design
  • Minimalist interior with a focus on functionality
  • Air conditioning as standard
  • Power steering as standard

H3: Performance and Handling

  • 2.7-liter inline-six engine, producing 140 horsepower
  • Five-speed manual transmission
  • Suspension system for smooth ride and responsive handling
  • Light weight (just over 3,000 pounds)

H4: Legacy and Collectibility

  • Limited production run (1,345 copies)
  • Cult status among collectors and enthusiasts
  • Iconic design that has stood the test of time
  • A true masterpiece of automotive design

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Richard Johnston

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